Affiliate marketing has grown by leaps and bounds in the past decade, but that doesn’t mean affiliate managers have it easy. There are more affiliates than ever, and affiliate marketing platforms are continuing to release new tools to manage affiliate accounts and campaigns. In order to stay competitive in their affiliate manager job and maintain their status as an expert in the field, an affiliate manager needs to have the best affiliate management software at their fingertips. This list of ten must-have tools should be enough to get you started!

1) Google Analytics

Google Analytics is one of the most important tools you’ll need as an affiliate manager. It helps you keep track of your site’s traffic and see what people are searching for on Google, so you can decide which offers to promote to your visitors.

2) WordPress

WordPress is an excellent tool for any affiliate manager. It offers a robust and customizable content management system, as well as the ability to easily publish posts, pages, images and other types of media. WordPress is also compatible with a variety of third-party plugins that provide even more functionality. If you are looking for a tool to help you create content or manage your site’s blog, WordPress should be at the top of your list.

3) AWeber

AWeber is one of the most popular email marketing services out there and is used by many affiliate managers to send out their emails. The service is known for its reliability and ease-of-use, which is why it’s so popular. AWeber’s interface makes it easy to create newsletters, manage subscribers, and monitor results all from one dashboard. Plus, their customer service team will work with you to figure out the best plan for your business needs.

4) GetResponse

GetResponse is a powerful email marketing software that integrates seamlessly with your affiliate campaigns and social media. You can create, send, track and analyze emails from anywhere. Plus, GetResponse offers an impressive suite of reporting tools to help you measure the success of your affiliate program.

5) LeadPages

LeadPages is one of the most popular landing page builders and has a wide variety of templates to choose from. It also offers easy-to-understand and easy-to-use tools for both those just starting out with their affiliate marketing and those who are more seasoned veterans. LeadPages can be used to create any type of landing page, including standard sales pages, sweepstakes, optin pages, and webinar registration pages.

6) ClickFunnels

For companies that want to streamline their affiliate marketing efforts, ClickFunnels is a great option. With one platform, you can create various types of landing pages and website templates to promote your product or service. The best part? Once you set up the template, it’s easy to make updates and changes on the fly. With other platforms, you often have to start from scratch each time a change needs to be made – not so with ClickFunnels!

7) ConvertKit

ConvertKit is a powerful email marketing tool designed specifically for bloggers, podcasters, and other content creators. One of its best features is the ability to set up automation. For example, you can set up an automated sequence that sends a series of emails to nurture leads before converting them into customers. You can also track your results through detailed reports on opens, clicks, bounces and unsubscribes.

8) SamCart

SamCart is a suite of tools that helps affiliate managers run their campaigns like a well-oiled machine. From product imports to shopping cart integration and campaign management, SamCart has everything you need to be successful at your job.

9) SendOwl

SendOwl is a self-hosted solution that makes it easy to collect and deliver email newsletters. SendOwl also offers powerful reporting features, as well as integrations with third-party applications like Google Analytics and Zapier. The pricing starts at $5 per month for the Personal plan, which includes 100 subscribers and up to 5 emails per month.

10) Gumroad

Gumroad is a great affiliate marketing tool because it is easy to use and helps you sell your products on your website, social media, and anywhere else. Gumroad also makes it easy to create links for affiliates to share. One of the coolest features I like about Gumroad is that you can generate a link that expires at a specific time so customers have an incentive to buy now rather than wait for the deal to expire.